Joan Fontcuberta (1955) is a conceptual artist whose work subtly and playfully explores the ways in which photography and reality are interrelated. He radically questions the traditional belief that in photographs the object depicts itself and, therefore, also the notion of objectivity that the images are flaunting. He is also a writer, editor, teacher, and curator. Fontcuberta received a degree in communications from the Autonomous University of Barcelona and worked in advertising in his early career. From 1979 to 1986 he was a professor in the Faculty of Fine Arts at the University of Barcelona. In 1980 he co-founded the Spanish/English visual arts journal PhotoVision for which he still serves as Editor-in-Chief. Since 1993 Fontcuberta has also been a professor of audiovisual communication at Pompeu Fabra University in Barcelona. He published a series of books, inclduing Herbarium (1985), Fauna Secreta (1989), El beso de Judas: fotografía y verdad (1997), Historias de la fotografía española. Escritos 1977-2004 (2008).